TIPPING POINT LEADERSHIP IN ACTION
MASTERING RAPID ORGANIZATIONAL CHANGE
(STRATEGY & INNOVATION)
WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING
ABOUT THIS BOOK
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
CONTENT:
The Rising Tide Of Red Oceans: Why Change Is Inevitable
Creating Blue Oceans: A New Logic For Profitable Growth
Analytical Foundations: Tools For Charting New Market Space
Reconstructing Market Boundaries: Six Paths To Blue Oceans
Focusing On The Big Picture: Visualizing Your Future Strategy
Reaching Beyond Existing Demand: Tapping Into Noncustomers
Getting The Strategic Sequence Right: Ensuring Commercial Viability
Overcoming Organizational Hurdles: The Need For Tipping Point Leadership
Breaking The Cognitive Hurdle: Making People See The Harsh Reality
Jumping The Resource Hurdle: Maximizing Existing Assets
Jumping The Motivational Hurdle: Inspiring Mass Action
Knocking Over The Political Hurdle: Navigating Resistance
Building Execution Into Strategy: The Power Of Fair Process
Aligning The Three Strategy Propositions: For Sustainable Success
The Dynamic Journey: Renewing Blue Oceans And Avoiding Traps
