Ross Brawn

Total Competition

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A compelling, comprehensive look at “the awe-inspiring career of a true motor racing great” and what it takes to get to the top in Formula One (Daily Express).
Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn, and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button, and Lewis Hamilton to make them world champions. In 2017, he was appointed F1’s managing director, motor sports, by the sport’s new owners Liberty Media. Now, in this fascinating book written with Adam Parr, who was CEO and then chairman of Williams for five years, he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.
Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cutthroat world they inhabited, where coming second is never good enough. This book is a fascinating read not only for the millions of Formula One fans who want to understand how Brawn operates; it also provides many lessons in how to achieve your own goals in business and life.
“Frank, fearless and original . . . I hung on every word.” —Murray Walker
“This is a must-read.” —Autosport
This book is currently unavailable
336 printed pages
Original publication
2016
Publication year
2016
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Quotes

  • Yanhas quotedyesterday
    have the measure of time – using it as a resource – is essential to strategy. When things are tough, you have to do it in order to buy yourself time and space to make that step change. When things are good, you have to reinvest the time and space won by virtue of your leadership to sustain your momentum.
  • Yanhas quotedyesterday
    Once Ross had evaluated his people and other resources, he would then seek to supplement them with external hires. As he says, he undertook this himself, treating this as an opportunity to get to know the candidates personally, even regarding negotiations of their package as a way of understanding them better. No leader is better than their immediate team, so this is a critical part of his methodology.

    Within his teams, Ross fostered a culture of openness and order. His routines were designed to ensure a steady flow of information, the ability to control messaging, to encourage the kind of culture he wanted.
  • Yanhas quotedyesterday
    Build trust consciously

    For Ross, trust is a conscious thing.

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