urge surfing is trying to ride the wave of an urge. The urge to binge is assumed to swell, peak, and then subside just like a wave; so it's assumed that if you can ride it for long enough, it will go away. On the surface, urge surfing seems similar to what eventually helped me conquer my binge eating, because it involves not acting on urges and not necessarily trying to figure out any deeper meaning behind them.