Kalpana S Murari

The CSR Way to Add Value and Increase Your Profits

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The book is designed to help students intending to pursue higher studies in Climate Change and Science, Sustainable Development and Global Supply Chain Management. As a reference manual, it helps readers gain fundamental knowledge in global warming, principles of sustainable development and enviro-economic aspects of corporate sustainability. The book attempts to expand the scope of understanding on topics including natural resource management, economic efficiency and Corporate Social Responsibility (CSR) as seen by global companies. It is an effort to alter perceptions and encourages planet-friendly decision-making by corporates. The book could serve as a guide to businesses in adopting climate ethical business practices that can eventually enhance the brand equity of a product, escalating business profits with no costs to the planet.
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165 printed pages
Original publication
2016
Publication year
2016
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