The Entrepreneur's Franklin

What can a colonial printer teach a modern tech founder? Everything that matters.

In an age of fleeting startups and digital disruption, the most enduring business lessons come not from the latest app, but from America's original self-made man: Benjamin Franklin. Before he was a founding father, he was a runaway apprentice who built a media and technology empire from nothing, retiring at 42 to a life of invention, influence, and purpose.

The Entrepreneur's Franklin is a deep dive into the operating system of a genius, translating Franklin's timeless wisdom into an actionable guide for today's ambitious leaders. This isn't just history; it's a masterclass in the fundamental principles of wealth creation, strategic innovation, and lasting success.

By comparing Franklin's methods to those of modern icons like Jeff Bezos, Elon Musk, Sara Blakely, and Warren Buffett, author Lucas Everlynn reveals the surprising patterns that connect the 18th century with the 21st.

Inside, you'll discover Franklin's blueprint for:

Systematic Success: Learn to apply Franklin's famous 13 Virtues—including Temperance, Industry, and Resolution—as a framework for peak performance and unwavering discipline.

Strategic Networking: Go beyond simple connections and learn to build powerful, mutually beneficial networks like the Junto, Franklin's “conspiracy of mutual benefit.”

Bootstrapping and Frugality: Understand the difference between being cheap and being strategic. Learn how Franklin's smart money management funded his freedom and how Amazon's “Day 1” frugality conquered retail.

Content Marketing Mastery: See how Poor Richard's Almanack became colonial America's most viral content, building a brand and an audience that competitors couldn't match.

Innovation as a Process: Move beyond inspiration and build your own “invention factory” by applying the same methodical approach to experimentation that led to the lightning rod and bifocals.

Wealth with Purpose: Plan your exit from the beginning. Learn how Franklin structured his business for passive income and his philanthropy for multi-generational impact, providing a model for figures like Bill Gates and Warren Buffett.

The Entrepreneur's Franklin is more than a biography; it's a business manual for anyone who wants to build something that lasts. If you're tired of chasing trends and ready to build on a foundation of proven principles, your journey starts here.

Stop hustling. Start building. Download your copy and begin your apprenticeship with America's first and greatest entrepreneur.