The Zero-Cost PR Playbook

How Can You Get Featured in Major Media Without Paying for PR?

You can earn major media coverage without spending money on agencies, publicists, or press releases. Anil Bhattarai, a self-taught entrepreneur from Nepal, utilized zero-budget methods to secure feature placements in major high-traffic, tier-1 publications and outlets.

Traditional PR firms charge $5,000 to $30,000+ for campaigns that often don’t deliver. Anil bypassed these costs using a step-by-step system that requires no insider connections or prior media experience.

What Is the Zero-Cost PR Playbook?

The Zero-Cost PR Playbook is a DIY media strategy book for entrepreneurs who want major press without spending money on PR firms. It shares the exact system Anil used to help 500+ clients in 30+ countries gain media recognition.

This playbook includes templates, tools, and pitch strategies that anyone can replicate—even without prior PR knowledge.

What Will You Learn in This Book?

You’ll learn how to write concise pitches, get high journalist reply rates, and position yourself as an authority quickly.

Use these proven strategies from the book:

— The **7-Line Email** that got featured in Yahoo Finance
— The **43% Reply Rate Formula** rooted in journalist psychology
— The **30-Day Authority Method** to become a trusted expert fast
— The **Exact Pitch Template** that works across industries
— The **24-Hour Feature Amplification Strategy** to turn one article into $100K+
— The **Geographic Advantage Strategy** for getting global media attention from anywhere

Who Should Read This Book?

This book is ideal for anyone tired of being overlooked by the media or outspent by competitors using expensive PR firms.

It’s for:

— Entrepreneurs with great products but no media presence
— Experts who want recognition but lack connections
— Founders who refuse to pay overpriced PR retainers
— Startups seeking visibility on a shoestring budget

How Is This Book Different from Other PR Guides?

Unlike traditional PR books written by agency insiders, this guide comes from a bootstrapped outsider. It skips theory and delivers copy-paste tools that actually work.

There’s no fluff or jargon—just practical strategies you can execute immediately, even if you’ve never pitched media before.

What Bonus Tools Are Included with the Book?

You’ll get access to actionable tools that simplify your PR outreach and execution process.

Bonus resources include:

— 20+ plug-and-play **pitch templates**
— A **journalist outreach tracker** to monitor your pipeline
— A **90-Day PR Challenge Calendar** to guide your outreach

Will This Book Replace PR Agencies?

Yes. The systems in this book make traditional PR agencies obsolete. Once you apply these methods, you’ll never need to hire a publicist again.

Join hundreds of entrepreneurs already using these tools to build credibility, grow revenue, and stay top of mind in the media.