The Unconditionals

Five core values can help us live more fulfilled and successful lives—no matter what’s happening around us.
After spending five years leading a team competing against Elon Musk and Jeff Bezos to return humans to the Moon—a once-in-a-lifetime opportunity that ended in heartbreak—aerospace engineer Andy Crocker found himself searching for what truly matters. That loss, coupled with the realization that his kids were nearly grown, sparked a desire to pass on the values he believes are essential for living a meaningful life. The Unconditionals is the result—a framework grounded in timeless principles to help anyone pursue personal fulfillment and well-being.
The Unconditionals: Five Timeless Values to Live Without Limits and Ignite Your Superpower introduces five core values—love, gratitude, integrity, accountability, and endeavor—as essential for personal fulfillment and growth.
Combining timeless wisdom, scientific findings, and inspiring real-life examples, it illustrates how embracing these values unconditionally can transform our lives. More than a collection of quick fixes, it guides us to overcome self-limiting beliefs, cultivate resilience, and achieve our full potential. It teaches that who we are matters more than what we achieve and provides a clear, inspiring roadmap for living a meaningful, purposeful life.
“Engaging and practical, this is a book you will read again and again!”
—Chester Elton, bestselling author of Leading with Gratitude
“The Unconditionals offers a grounded, psychologically rich roadmap for purposeful living.”
—Kate Purmal, co-author of The Moonshot Effect
“Crocker makes a polished, persuasive case for the power of living unconditionally. The Unconditionals… is an inspiring guide to… principles for a better life.”
—Book Life