Don Norman

The Design of Future Things

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In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrow's thinking machines. A fascinating look at the perils and promise of the intelligent objects of the future, The Design of Future Things is a must-read for anyone interested in the dawn of a new era in technology.
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241 printed pages
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Quotes

  • Maxhas quoted2 years ago
    “How to Talk to People”
    Report XP–4520.37.18
    Human Research Institute
    Pensacola, Florida
    Humans are . . . large, expensive to maintain, difficult to manage, and they pollute the environment. It is astonishing that these devices continue to be manufactured and deployed. But they are sufficiently pervasive that we must design our protocols around their limitations.
    —Kaufman, Perlman, and Speciner, 1995.
  • Maxhas quoted4 years ago
    • Design Rule One: Provide rich, complex, and natural signals.
    • Design Rule Two: Be predictable.
    • Design Rule Three: Provide a good conceptual model.
    • Design Rule Four: Make the output understandable.
    • Design Rule Five: Provide continual awareness, without annoyance.
    • Design Rule Six: Exploit natural mappings to make interaction understandable and effective.
  • Maxhas quoted4 years ago
    “The traffic is no longer regulated by traffic signs, people do the regulating themselves. And precisely that is the whole idea. Road users should take each other into account and return to their everyday good manners. Experience shows that the additional advantage is that the number of road accidents decreases in the process.”
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